Offline Retail Audit
Comprehensive in-store intelligence — from kirana stores to modern trade, we measure what matters.
Complete visibility into your retail execution
Your brand's success depends on what happens at the last mile. Our offline retail audits give you a 360-degree view of your in-store presence, competitor activity, and market trends — across traditional trade, modern trade, and everything in between.
- Pan-India coverage: 42+ cities, 15,000+ stores
- Real-time data collection with photo evidence
- Track distribution, pricing, visibility, and promotions
- Competitor benchmarking at store level
- Actionable dashboards within 48 hours
15,000+ stores audited annually
Every retail metric that matters
Distribution & Availability
- Stock availability (SKU level)
- Stockouts & out-of-stocks
- New product launches
- Range compliance
Pricing & Promotions
- MRP vs. selling price
- Scheme & discount execution
- Competitor pricing
- Price tag compliance
Visibility & Merchandising
- Shelf share & positioning
- POS material availability
- Brand visibility scores
- Planogram compliance
Competitor Intelligence
- Competitor distribution
- Their pricing & promotions
- New product launches
- Market share indicators
We audit every format
Kirana Stores
Supermarkets
Hypermarkets
Pharmacy Chains
Wine Shops
Hardware Stores
Electronics
Apparel
Our audit methodology
Store Mapping
We map your universe of stores by channel, geography, and potential.
Checklist Design
We create a custom audit checklist aligned with your KPIs.
Field Execution
Trained auditors visit stores, capture data & photos in real-time.
Dashboard & Insights
You get an interactive dashboard with actionable recommendations.
Pan-India retail footprint
We audit stores across 42+ cities — from metros to rural hubs.
What you get
Interactive Dashboard
Real-time access to all audit data with drill-down by store, city, or region.
Photo Evidence
Timestamped photos from every store — see exactly what your auditor saw.
Raw Data Export
Download complete datasets for your own analysis in Excel or CSV.
Competitor Benchmarking
Compare your performance against competitors at store and city level.